ABAI - San Diego
Illustration | Branding
ABAI meets every year in new locations, our goal was to create all printed material for their 44th annual conference in San Diego.
Bold typography complements the illustrations providing legibility while having a fun, imperfect image to decipher. At first glance you may not know what you are looking at, but after studying the image you realize what it is and why it was chosen.
Behavior analysts implement techniques to help understand disorders, these designs reinforce taking time to acknowledge, appreciate, and solve a problem.
Director - Nick Kuder
Collaborator - Nick Johnson